Open Trading Platform
This is a financial Infrastructure software, that enables to receive data feeds from various sources like SIAC, NASDAQ, ARCA etc , assimilate it, store it and send it to clients in publish-subscribe , request-response paradigms. Future plans include building the order-office, trade-processor, back-office modules and client software.
The Revenue Model
This is an opensource business software company. We sell software and related services to brokerages.
The Advantage for customers.
1. Since the source is open, the software is maintainable even in the worst case of company ceasing to exist.
2. No licensing cost. Only support and installation costs.
3. Bettrer Value proposition. Periodic upgrades cost proportionally to the upgrade, not a new license.
3. Community Based. Software gets code reviewed, tested, developed by the community.
4. More secure, Stable, Reliable than their proprietory counterparts.
5. By using opensource software, companies can reduce their maintenance cost, licensing cost and sometimes hardware cost.
Advantages for Investors
1. Most proprietory companies like Microsoft, Oracle, Tibco and Sun have built communities around their proprietory products and promote their business through their community of users. We will use the existing opensource community to spread awareness about our product, thus reducing the cost involved in marketing.
2. The community actively involves in developing, testing, spreading the product, thus reducing the overall cost of software.
Industry Trend
There is a strong movement to switch to opensource software from proprietory software.
At present the change is happening with operating systems, web related software and Databases. Most of these are infrastructure software.
Most successful opensource companies are RedHat, MySQL, JBoss, Most Linux Vendors.
These companies sell their support services to their clients, however the software is availble for free download and free distribution.
So, eventually this phenomenon will spread to business applications as well.
Already, a CRM vendor Sugar CRM that hosts its product on SourceForge.net is planning to sell its services. More Details
We would like to take the lead in providing opensource business applications for financial industry, thus offering a high value software for our customers and great investment oppurtunity for our investors.
posted by Nambi Sankaran @ 2:57 PM
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